16 Monday Mar 2015
Posted in MyForbes
Every year at SXSW Interactive, an uncoordinated multi-stakeholder network emerges, analyzes and kicks off the growth of a potential new marketing technology rockstar.
Originally posted on Rawn Shah – Connected Business – Forbes http://ift.tt/18TAxQS
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09 Monday Mar 2015
Posted in MyForbes
Which of these three do you think is more effective at creating Commitment: Anger, Calm or Happiness? In reading Eyal Winter’s book, Feeling Smart: Why Our Emotions Are More Rational Than We Think (PublicAffairs, Dec 2014), I came across an interesting research in psychology that describes the human condition. His […]
Originally posted on Rawn Shah – Connected Business – Forbes http://ift.tt/1EvvnZg
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04 Wednesday Mar 2015
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Lecko’s Enterprise Social Networks study also looked the tools that suit external communities, usually customer-facing or for partners. I was thinking earlier that the study did not include companies like Lithium in their study but was proved wrong in this chart. While not in their deep analysis per tool later in the document, they do list them here.
Their description of the groupings:
They indicate that most ESNs “are a long way behind social CRM specialists (Dimelo and Lithium)”. I’ve not watched Dimelo before (based in Paris & Munich) but it makes sense in catering to the French top 40 companies. Lithium frequently ranks as a winner in CRM Idol, the industry awards for this product category.
The big gap between the functional capabilities of these two compared to the ESN pack is so stark, it is hard to ignore. The capabilities if you interested are as follows:
This doesn’t seem like asking for much, but I would gather the difference is in the quality and depth of the offerings.
04 Wednesday Mar 2015
Posted in Uncategorized
Another interesting chart from the recent Lecko ESN study shows collaboration tools by how they facilitate Productivity in two dimensions (Social functions, Business line functions).
The three groupings are as follows:
My thoughts on this is that this chart focuses on gaining market acceptance by their own primacy (those in A), and the challengers who gain the extra push from integrating with known major suites (B). Those in (C) are standalone. Some of these stem from their roots in document and knowledge management and evolution into social platforms.
04 Wednesday Mar 2015
Microsoft: 2014 is the year that Yammer was integrated into the MS collaborative offer. This is as much down to the publisher’s efforts to lead people into the cloud as by developing better integration with Office365.
blueKiwi (version Feb. 2015): the solution evolves without standing out through optimisation of its functions and performance gains for those who use the social on a daily basis. blue Kiwi has acquired this experience with its customer (and shareholder) Atos, resulting in the provision of one of the largest ESN platforms worldwide.
Knowledge Plaza: A leading start-up in the Social KM field.
talkSpirit: Traditional market player. The solution is particularly relevant for supporting internal or external communities of practice.
eXo Platform: The leading Open Source publisher in this composition. The solution has grown in 2014 and relevantly supports social uses around content management. Cross-posted from Facebook on March 04, 2015 at 10:49AM.
Posted by rawnshah | Filed under Uncategorized
